Industry Solutions

Revolutionizing In-Game Betting and Microbetting in Sports with Real-Time Streaming


Real-time streaming has emerged as a game-changer, transforming the way in-game betting and microbetting products enhance the live sports experience. This powerful technology has paved the way for unparalleled excitement, engagement, and endless opportunities for fans and bettors alike.

In the fast-paced world of sports, where every second counts, staying up-to-date with the latest developments is essential for both sports enthusiasts and bettors making in-play sports bets.

Real-time streaming has emerged as a game-changer, transforming the way in-game betting and microbetting products enhance the live sports experience. This powerful technology has paved the way for unparalleled excitement, engagement, and endless opportunities for fans and bettors alike.

The main difference between in-game betting and microbetting lies in their scope and time frame. In-game betting encompasses wagers placed on various aspects of a sports event while it is ongoing, while microbetting focuses on placing rapid, small bets on quick outcomes within the larger context of a game. Both forms of betting offer unique experiences that cater to different preferences and betting styles.

In this video, and the blog post below, we’ll delve into the importance of real-time streaming and how it is revolutionizing microbetting in sports:

1. Immersive Fan Experience

Real-time streaming has created an immersive fan experience by bringing live sports events directly to fans’ screens, irrespective of their location. Gone are the days when fans relied solely on radio broadcasts or delayed television coverage. With real-time streaming, fans can witness the action as it unfolds, capturing every exhilarating moment and enhancing their overall enjoyment. Whether it’s cheering for their favorite team or following their beloved athlete’s journey, real-time streaming allows fans to stay connected and engaged like never before.

2. Instant Access to Microbetting Opportunities

Microbetting, a rapidly growing trend in the sports betting landscape, is all about placing bets on short-term events during a game. Real-time streaming has significantly bolstered microbetting by providing instantaneous access to a wealth of data and analytics. Bettors can now leverage real-time information to make split-second decisions, increasing their chances of securing profitable outcomes. Whether it’s predicting the next point in tennis or the outcome of a penalty kick in soccer, real-time streaming enables bettors to dive deep into the intricacies of the game and engage in microbetting with confidence.

3. Data-Driven Insights

Real-time streaming not only allows fans and bettors to experience sports events in real-time, but it also opens up a world of data-driven insights. Advanced analytics and real-time statistics are readily available, providing a treasure trove of information for bettors to analyze and make informed decisions. By leveraging this wealth of data, bettors can identify patterns, trends, and valuable betting opportunities that were previously out of reach. Real-time streaming platforms empower bettors to stay ahead of the game and optimize their betting strategies for improved outcomes.

4. Social Interactivity

The rise of real-time streaming has transformed the sports experience into a social affair. Fans can now connect with each other, share their thoughts, and engage in lively discussions during live events. Social media integration, live chats, and interactive features have brought fans closer than ever before, fostering a sense of community and camaraderie. Microbetting has also become a shared experience, with friends and bettors interacting in real-time, exchanging predictions, and celebrating victories together. Real-time streaming has given sports enthusiasts a platform to come together and celebrate their passion.

5. Expanding Market Opportunities

Real-time streaming has expanded market opportunities for sports organizations, broadcasters, and betting operators. The ability to stream sports events directly to fans has opened up new revenue streams, attracting global audiences and sponsors. With the rise of microbetting, sportsbooks and betting operators have capitalized on real-time streaming to engage bettors with dynamic and exciting betting options. This symbiotic relationship between real-time streaming and microbetting has not only enhanced the sports industry but also contributed to its growth and sustainability.

Bet and Watch vs. Watch and Bet

As we focus on new market opportunities, it is worth examining the difference between “Bet and Watch” versus “Watch and Bet” (also know as Watch and Wager).

With “Bet and Watch” the primary action is betting. It implies that the person first places a bet and then proceeds to watch the event or activity on which they placed the bet. The primary focus here is on the act of betting, with watching serving as a secondary action that follows. For example, if someone says, “I’m going to bet and watch the basketball game,” it means they will first make a wager on the outcome of the game and then enjoy watching the game unfold. These products are already mature and the only real product innovation in recent years is direct-to-consumer apps and web sites that were enabled through the legalization of online gambling in the United States and Canada.

On the other hand, with “watch and bet” the primary action is watching. It suggests that the person first engages in watching an event or activity, and then, based on their observations or preferences, decides to place a bet. The primary focus here is on the act of watching, with betting being a subsequent action. This is extremely compelling for viewers who have never bet, but are enticed by an event that happens within a football, baseball or basketball game they are watching. In-game betting is the greatest market opportunity in global sports betting.


Real-time streaming has revolutionized microbetting and sports in North America by offering an immersive fan experience, instant access to microbetting opportunities, data-driven insights, social interactivity, and expanding market opportunities. As this powerful technology continues to evolve, fans and bettors can look forward to a future where sports and microbetting merge seamlessly, creating a thrilling and engaging experience like never before. The possibilities are endless, and real-time streaming is at the forefront of this exciting transformation.


In-Game Betting: In-game betting, also known as live betting or in-play betting, refers to placing bets on a sports event or game while it is still in progress. It allows bettors to engage with the action in real-time and make predictions on various aspects of the game, such as the next goal scorer, the outcome of a specific quarter or period, or the final score. In-game betting is facilitated by bookmakers who update the odds and available betting options throughout the event, providing opportunities for continuous wagering until the game’s conclusion. It offers dynamic and interactive betting experiences, taking advantage of the evolving circumstances during the match or game.

Microbetting: Microbetting is a more recent and niche form of betting that focuses on extremely short-term and specific outcomes within a game or event. It involves placing small, rapid-fire bets on minor events or moments that occur within the larger context of a match or game. Microbets typically revolve around quick occurrences, such as the outcome of the next point in tennis, the result of the next at-bat in baseball, or the success of the next possession in basketball. The bets are usually resolved within seconds or minutes, offering a fast-paced and high-frequency betting experience. Microbetting is characterized by its emphasis on immediate gratification and the ability to place numerous bets in quick succession.

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